Saturday, 7 July 2012

Autumn Branding

Creating a name for a product is the starting point when establishing a reference for said design. A good name can be the difference between successfully communicating the idea behind the design to simply labeling it. The chosen name for the bowl is Autumn and this represents the development of the design not only metaphorically but also literally. The design of the fruit bowl is inspired by the form of a tree during the autumn season when it is bare of foliage. Also the design of the bowl has gone through numerous stages to get to the final design almost as if it were a tree going though all the seasons.  Below is a basic tutorial of the process to create the final graphic.
-Mariana Abdo

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