Sunday, 11 August 2013

FALL: Package design






My fruit bowl’s inspiration comes from nature therefore i wanted by brand to have an organic and natural theme. Brown and black was chosen as the main colour theme. I wanted my packaging to have texture therefore I chose corrugated paper. This fitted well with theme and is  an interesting material for packaging. The graphics on the box was printed on matte, transparent sticker paper. Matte turned out a lot better than glossy because it was subtle and less distracting allowing it to blend in with the corrugated paper. I kept text to a minimum because I wanted people to understand my process and inspiration through drawings.

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